This new addition to L'Oreals hair colour range is called Extreme Platinum apparently but this was not my experience. It clearly states that it lifts upto 8 shades. A great advertising slogan but I'd be very wary of this damaging your hair.
I had grown bored with my light brown hair going brassy so felt the need to dye my hair again. The rational side of my brain never kicks in when it comes to hair dye. I know that the home dyes don't have a strong enough colour to lighten in the same way that a salon's colour would. Yet I still pick up a colour from Tesco and believe what it says on the box. It stated on the side that it was suitable for light brown. It even said suitable for dark brown but to expect it to be much darker than the front of the box.
